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Document type:
Vortrag / Presentation
Title:
On the effectiveness of social marketing – What do we really know?
Organizer (entity):
ARNOVA
Conference title:
Annual Conference of the Association for Research on Nonprofit Organizations and Voluntary Action (38., 2009, Cleveland, OH)
Venue:
Cleveland, Ohio/USA
Year of conference:
2009
Year:
2009
Language:
Englisch
Department:
Fakultät für Wirtschafts- und Organisationswissenschaften
Institute:
WOW 4 - Institut für Management öffentlicher Aufgaben
Chair:
Thaler, Julia
Open Access yes or no?:
Nein / No
Presentation at:
38th Annual Conference of the Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA), Cleveland, Ohio/USA
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