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Document type:
Zeitschriftenartikel / Journal Article
Title:
Fashion or Technology? A Fashnology Perspective on the Perception and Adoption of Augmented Reality Smart Glasses
Journal:
i-com : Journal of Interactive Media
Volume:
15
Issue:
2, Special Issue on Smart Glasses
Year:
2016
Pages from - to:
179-194
Language:
Englisch
Keywords:
Technology ; Fashion ; Fashnology ; Augmented Reality ; Acceptance ; Adoption ; Categorization ; Smart Glasses ; Segmentation
Department:
Fakultät für Betriebswirtschaft
Institute:
BW 3 - Institut für Organisationskommunikation
Open Access yes or no?:
Nein / No
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