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Document type:
Sonstiges / Other Publication
Title:
Comparative Advertising – Lessons Learned from Deregulation in Germany
Series title:
Munich Business School Working Paper
Series volume:
2004-03
Year:
2004
Pages from - to:
1-13
Language:
Englisch
Department:
Fakultät für Betriebswirtschaft
Institute:
BW 3 - Institut für Organisationskommunikation
Chair:
Rennhak, Carsten
Open Access yes or no?:
Nein / No
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